OUR STORY





Nayld was founded by our young, gifted CEO and Girl Boss, Aarielle; a 13 year old business-minded teen, who is passionate about offering clean, transparent, safe products for ALL ages; she has got it Nayld! 

As a California native Aari has truly brought the Cali love and sunshine to her beauty brand. Each of her bold and beautiful colors are named after some of her favorite things, colors and people with a little creative twist. Choose from our collection of high-shine cremes, glitters, shimmers, neons, Sheers and nail care essentials, all designed and handcrafted right in Sunny California 🌈

Our high-quality nail polish formulations are 11-free*, vegan, cruelty-free, non-toxic & yes, even gluten-free! What does that mean? It simply means there are no animal-derived ingredients present in our nail products; we are 100% vegan-friendly & cruelty-free, animals are our friends 😊. Using only the finest premium USA sourced ingredients available, our nail polish colors are highly pigmented, providing true-to-bottle color on the first coat. Pure, salon grade must haves delivered right to your door!


*Our polishes are made WITHOUT the top 11 toxic ingredients found in traditional nail lacquer's/polishes:

  • Formaldehyde
  • Toluene
  • DBP - Dibutyl Phthalate
  • Camphor
  • Formaldehyde Resin
  • Xylene
  • Parabens
  • Ethyl Tosylamide
  • Triphenyl Phosphate
  • Animal-derived ingredients
  • Acetone 


GIVING BACK

By making the decision to shop with Nayldyou are making the choice to:

  • Purchase high-quality products that are not harmful to humans, animals or planet.
  • Reduce your carbon footprint.
  • Support a small business

Our founder and CEO cares about contributing to the greater good of the world. Every month we allocate 10% of our net proceeds to be donated to actionable causes that help people, animals and planet. In addition, we support the fight for science without suffering & encourage the use of technology-driven alternatives for cosmetic testing. 

As we grow and expand along with your support, our positive impact will blossom, allowing us to do more in areas that matter most!